Google’s Top Contributors () and Rising Stars () are some of our most active and helpful members on these forums. With over 100 members globally just for the Webmaster Forums (1000 members if you count all product forums), this community of experts helps thousands of people every year by sharing their knowledge and helping others get the most out of Google products.
Gold Product Expert: Trusted members who are knowledgeable and active contributors
Platinum Product Expert: Seasoned members who contribute beyond providing help through mentoring, creating content, and more
Product Expert Alumni: Past members who are no longer active, but were previously recognized for their helpfulness
More information about the new badges and names.
Those Product Experts are users who are passionate about Google products and enjoy helping other users. They also help us by giving feedback on the tools we all use, like the Search Console, by surfacing questions they think Google should answer better, etc… Obtaining feedback from our users is one of Google’s core values, and Product Experts often have a great understanding of what affects a lot of our users. For example, here is a blog post detailing how Product Expert feedback about the Search Console was used to build the new version of the tool.
Written by Vincent Courson, Search Outreach team